Glossary

General meeting

A formal meeting of a company's shareholders.

General Partner a.k.a. GP

A General Partner is a manager of a venture fund. They analyze potential deals and make the final investment decision. General partners get paid through management fees and carried interest. See also: Limited Partner

Go To Marketing Strategy

A go-to-market strategy is a detailed plan outlining the steps a business can take to engage with, and persuade, customers to buy their service or product. A go-to-market strategy aims to get a company ahead of the competition.

GP a.k.a. General Partner

A General Partner is a manager of a venture fund. They analyze potential deals and make the final investment decision. General partners get paid through management fees and carried interest.

Grant

A grant is an amount of money a public, private or charitable body gives to a business for a particular cause.